Worldwide recruitment company

PR Specialist   (Closed)

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Position

About Our Client

Job Summary

We’re looking for a PR Specialist who is culturally fluent, trend-savvy, and full of bold ideas. This person will lead PR initiatives, manage brand activations, and work closely with agencies to bring high-impact marketing campaigns to life. The ideal candidate thrives in a fast-paced environment, juggles multiple projects effortlessly, and pays meticulous attention to detail. This role also involves agency management and a strong understanding of paid media strategy and execution.

Job Description

• PR & Media Outreach
• ● Identify and leverage cultural trends to craft compelling PR angles and media stories.
• ● Develop and distribute press releases that drive media coverage.
• ● Oversee press gifting programs, curating buzzworthy packages that spark conversations.
• ● Execute press outreach, securing placements in key media outlets and influencer collaborations.
• ● Track and analyze press & outreach performance, optimizing strategies for maximum impact.
• ● Manage PR agency partnerships, ensuring seamless execution of media and influencer campaigns.
• Brand Activations & Event Management
• ● Conceptualize and execute high-impact brand events and experiences that engage audiences.
• ● Manage event logistics, vendor coordination, and on-site execution to ensure flawless brand activations.
• ● Lead event agency partnerships, ensuring creative and impactful execution.
• ● Develop post-event reports, capturing key insights, engagement metrics, and opportunities for future activations.
• Agency & Paid Media Management
• ● Oversee PR, influencer, and event agency relationships, ensuring alignment with brand strategy and goals.
• ● Collaborate on paid media planning & execution, supporting campaigns that amplify PR and event efforts.
• ● Work closely with cross-functional teams to ensure paid and organic media strategies are integrated for maximum impact.
• ● Analyze campaign performance data, providing strategic recommendations for future optimizations.

Qualifications

• ● 4-6 years of experience in PR, event management, or brand marketing, ideally within CPG, food, or lifestyle brands.
• ● Strong understanding of agency management and paid media planning & execution.
• ● Deep passion for pop culture, social media trends, entertainment, and Gen Z audiences.
• ● Creative thinker with a knack for generating fresh, engaging ideas that bring brands to life.
• ● Strong media relations skills with a proven track record of securing press coverage.
• ● Ability to juggle multiple projects simultaneously with precision and flawless attention to detail.
• ● Excellent storytelling and writing skills, with an instinct for what makes a brand newsworthy.
• ● High-energy, proactive work ethic?someone who takes ownership and thrives in a fast-paced environment.

What's On Offer

Apply online or feel free to contact us directly for more information about the opportunity. Due to the high volume of applicant, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.


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