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Director of Strategic Planning


Job Title: Director of Strategic Planning
Our Client: A Leading Korean Food & Beverage Company
Country: United States
Location: Brea, CA
Specialisation: Sales & Marketing
Salary:
Job Reference: 5747
Contact Person: Leah SHI Managing Consultant
Contact Email: leah.shi@cesna.com
Job Published: 2025-03-19

Position

Director of Strategic Planning

About Our Client

Job Summary

Job Description

  • -Establish vision and strategic direction for each business sector
  • -Conduct market research and analysis for business planning and strategy
  • -Forecast market trends and manage risks based on economic, industrial, and consumer insights
  • -Derive product differentiation strategies through industry and competitive analysis, benchmarking, and MI/CI
  • -Identify new business opportunities through global and local market analysis
  • -Develop new business ideas, business model establishment, feasibility analysis, and execution strategies
  • -Discover and execute brand collaborations/investments that align with group portfolio and expansion strategy
  • -Collaborate with headquarters and subsidiaries to drive global business expansion

Qualifications

  • - Minimum 10 years of experience in business planning and strategic planning in the global FMCG industry
  • -Experience in new business development, business model establishment, feasibility analysis, and execution
  • -Expertise in global brand marketing and consumer behavior research
  • -Strong ability to collaborate with diverse organizations and communicate effectively
  • -Fluency in English or Korean to collaborate with HQ (Korea) and regional stakeholders
  • Preferred Qualifications:
  • -Experience utilizing data analysis tools such as Excel, SQL, Python, R (including Tableau, Power BI)
  • -Experience in CRM data analysis and market research
  • -Additional foreign language proficiency preferred

What's On Offer



Apply online or feel free to contact us directly for more information about the opportunity. Due to the high volume of applicant, we regret to inform that only shortlisted candidates will be notified. Thank you for your understanding.


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Contact

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Leah Shi

+1 201 888 7503

leah.shi@cesna.com

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